Joseph
Pulitzer
By
Seymour Topping
The
Pulitzer Prices
Joseph
Pulitzer was born to a wealthy family of Magyar-Jewish origin in Mako, Hungary
on April 10, 1847. The elder Pulitzer (a grain merchant) retired in Budapest
and Joseph grew up and was educated there in private schools and by tutors.
Early
years
Restive
at the age of seventeen, the gangling 6'2" youth decided to become a
soldier and tried in turn to enlist in the Austrian Army, Napoleon's Foreign
Legion for duty in Mexico, and the British Army for service in India. He was
rebuffed because of weak eyesight and frail health, which were to plague him
for the rest of his life. However, in Hamburg, Germany, he encountered a bounty
recruiter for the U.S. Union Army and contracted to enlist as a substitute for
a draftee, a procedure permitted under the Civil War draft system.
At Boston
he jumped ship and, as the legend goes, swam to shore, determined to keep the
enlistment bounty for himself rather than leave it to the agent. Pulitzer
collected the bounty by enlisting for a year in the Lincoln Cavalry, which
suited him since there were many Germans in the unit. He was fluent in German
and French but spoke very little English. Later, he worked his way to St.
Louis. While doing odd jobs there, such as muleteer, baggage handler, and
waiter, he immersed himself in the city's Mercantile Library, studying English
and the law.
Beginning
of a career
His great
career opportunity came in a unique manner in the library's chess room.
Observing the game of two habitues, he astutely critiqued a move and the
players, impressed, engaged Pulitzer in conversation. The players were editors
of the leading German language daily, Westliche Post, and a job offer followed.
Four
years later, in 1872, the young Pulitzer, who had built a reputation as a
tireless enterprising journalist, was offered a controlling interest in the
paper by the nearly bankrupt owners. At age 25, Pulitzer became a publisher and
there followed a series of shrewd business deals from which he emerged in 1878
as the owner of the St. Louis Post-Dispatch, and a rising figure on the
journalistic scene.
Personal
changes
Earlier
in the same year, he and Kate Davis, a socially prominent Washingtonian woman,
were married in the Protestant Episcopal Church. The Hungarian immigrant youth
- once a vagrant on the slum streets of St. Louis and taunted as "Joey the
Jew" - had been transformed. Now he was an American citizen and as
speaker, writer, and editor had mastered English extraordinarily well.
Elegantly dressed, wearing a handsome, reddish-brown beard and pince-nez
glasses, he mixed easily with the social elite of St. Louis, enjoying dancing
at fancy parties and horseback riding in the park. This lifestyle was abandoned
abruptly when he came into the ownership of the St. Louis Post-Dispatch.
James
Wyman Barrett, the last city editor of
The New York World, records in his biography Joseph Pulitzer and His World how Pulitzer,
in taking hold of the Post-Dispatch,
"worked at his desk from early morning until midnight or later,
interesting himself in every detail of the paper." Appealing to the public
to accept that his paper was their champion, Pulitzer splashed investigative
articles and editorials assailing government corruption, wealthy tax-dodgers,
and gamblers. This populist appeal was effective, circulation mounted, and the
paper prospered. Pulitzer would have been pleased to know that in the conduct
of the Pulitzer Prize system which he later established, more awards in
journalism would go to exposure of corruption than to any other subject.
Failing
health
Pulitzer
paid a price for his unsparingly rigorous work at his newspaper. His health was
undermined and, with his eyes failing, Pulitzer and his wife set out in 1883
for New York to board a ship on a doctor-ordered European vacation. Stubbornly,
instead of boarding the steamer in New York, he met with Jay Gould, the
financier, and negotiated the purchase of
The New York World,which was in financial straits.
Putting
aside his serious health concerns, Pulitzer immersed himself in its direction,
bringing about what Barrett describes as a "one-man revolution" in
the editorial policy, content, and format of The World. He employed some of the
same techniques that had built up the circulation of the Post-Dispatch. He
crusaded against public and private corruption, filled the news columns with a
spate of sensationalized features, made the first extensive use of
illustrations, and staged news stunts. In one of the most successful
promotions, The World raised public subscriptions for the building of a
pedestal at the entrance to the New York harbor so that the Statue of Liberty,
which was stranded in France awaiting shipment, could be emplaced.
More
difficulties
The
formula worked so well that in the next decade the circulation of The World in all its editions climbed to more
than 600,000, and it reigned as the largest circulating newspaper in the
country. But unexpectedly Pulitzer himself became a victim of the battle for
circulation when Charles Anderson Dana, publisher of The Sun, frustrated by the success of The World launched vicious personal attacks
on him as "the Jew who had denied his race and religion." The
unrelenting campaign was designed to alienate New York's Jewish community from
The World.
Pulitzer's
health was fractured further during this ordeal and in 1890, at the age of 43,
he withdrew from the editorship of The
World and never returned to its newsroom. Virtually blind, having in his severe
depression succumbed also to an illness that made him excruciatingly sensitive
to noise, Pulitzer went abroad frantically seeking cures. He failed to find
them, and the next two decades of his life he spent largely in soundproofed
"vaults," as he referred to them, aboard his yacht, Liberty, in the
"Tower of Silence" at his vacation retreat in Bar Harbor, Maine, and
at his New York mansion. During those years, although he traveled very
frequently, Pulitzer managed, nevertheless, to maintain the closest editorial
and business direction of his newspapers. To ensure secrecy in his
communications he relied on a code that filled a book containing some 20,000
names and terms.
War
years
During
the years 1896 to 1898 Pulitzer was drawn into a bitter circulation battle with
William Randolph Hearst's Journal in which there were no apparent restraints on
sensationalism or fabrication of news. When the Cubans rebelled against Spanish
rule, Pulitzer and Hearst sought to outdo each other in whipping up outrage
against the Spanish. Both called for war against Spain after the U.S.
battleship Maine mysteriously blew up and sank in Havana harbor on February 15,
1898. Congress reacted to the outcry with a war resolution. After the
four-month war, Pulitzer withdrew from what had become known as "yellow
journalism."
The World
became more restrained and served as the influential editorial voice on many
issues of the Democratic Party. In the view of historians, Pulitzer's lapse
into "yellow journalism" was outweighed by his public service
achievements. He waged courageous and often successful crusades against corrupt
practices in government and business. He was responsible largely for passage of
antitrust legislation and regulation of the insurance industry.
In 1909,
The World exposed a fraudulent payment of $40 million by the United States to
the French Panama Canal Company. The federal government lashed back at The
World by indicting Pulitzer for criminally libeling President Theodore
Roosevelt and the banker J.P. Morgan, among others. Pulitzer refused to
retreat, and The World persisted in its investigation. When the courts
dismissed the indictments, Pulitzer was applauded for a crucial victory on
behalf of freedom of the press.
In May
1904, writing in The North American Review in support of his proposal for the
founding of a school of journalism, Pulitzer summarized his credo: "Our
Republic and its press will rise or fall together. An able, disinterested,
public-spirited press, with trained intelligence to know the right and courage
to do it, can preserve that public virtue without which popular government is a
sham and a mockery. A cynical, mercenary, demagogic press will produce in time
a people as base as itself. The power to mould the future of the Republic will
be in the hands of the journalists of future generations."
1912
- Present
In 1912,
one year after Pulitzer's death aboard his yacht, the Columbia School of
Journalism was founded, and the first Pulitzer Prizes were awarded in 1917
under the supervision of the advisory board to which he had entrusted his
mandate. (Relevant extracts from Pulitzer's will may be read here.) Pulitzer
envisioned an advisory board composed principally of newspaper publishers.
Others would include the president of Columbia University and scholars, and
"persons of distinction who are not journalists or editors."
Today,
the 19-member board is composed mainly of leading editors and columnists. Four
academics also serve, including the president of Columbia University and the
dean of the Columbia Graduate School of Journalism. The dean and the
administrator of the prizes are non-voting members. The chair rotates annually
to the most senior member or members. The board is self-perpetuating in the
election of members. Voting members may serve three terms of three years. In
the selection of the members of the board and of the juries, close attention is
given to professional excellence and affiliation, as well as diversity in terms
of gender, ethnic background, geographical distribution and size of news
organization.
Pulitzer
and His Prizes
This
biography – along with a linked history of The Pulitzer Prizes and guide to the
administration of the Prizes – was written by Seymour Topping, former
Administrator of the Pulitzer Prizes and now San Paolo Professor Emeritus of
International Journalism at Columbia University. The three-part work was
adapted from his foreword to Who's Who of Pulitzer Prize Winners by Elizabeth
A. Brennan and Elizabeth C. Clarage, © 1999 by The Oryx Press. Used with
permission from The Oryx Press, 4041 N. Central Ave., Suite 700 Phoenix, AZ
85012.
From 1993
to 2002, Topping administered the Prizes and was San Paolo Professor of
International Journalism at Columbia’s Graduate School of Journalism. After
serving in World War II, Topping worked for The Associated Press as a
correspondent in China, Indochina, London and Berlin. In 1959, he joined The
New York Times, where he remained for 34 years, serving as a foreign
correspondent, foreign editor, managing editor and editorial director of the
company's regional newspapers.
Topping’s
three-part work was updated in 2013 by Sig Gissler, who suceeded Topping as
Administrator from 2002 to 2014, and by staff member Sean Murphy between
2017-2023.
Pulitzer's
Ancestry: A Correction
Previous
iterations of this biography stated that Joseph Pulitzer's mother was a
"devout Roman Catholic" of German ancestry in keeping with a
widespread American belief promulgated in the Encyclopedia Judaica and other
sources. However, Hungarian historian András Csillag conclusively established
in a 1985 article (published in condensed form in English as "Joseph
Pulitzer's Roots in Europe: A Genealogical History" by American Jewish
Archives in 1987) that Louise Berger was born to a Hungarian Jewish family at
Pest in 1823. As reported by Robert A. Cohn of the St. Louis Jewish Light in
2011, research by independent scholar James Palmer has further corroborated
Csillag's findings over the intervening decades. Palmer's biography of Albert
Pulitzer may be read here. We thank journalist Nate Bloom for his diligent
efforts in bringing this matter to our attention.
With
affection,
Ruben
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